Precedent research

Todays meeting confirmed the path with chocolate so I looked into the current market and precedents/competition we'd face in business. Bougainville's cocoa isn't used in a lot of craft chocolate companies and "[Their cocoa] was typically loaded into sacks labeled Papua New Guinea, and often made into cheap confectionary by multinational organisations".

I found 6 major examples which use the 'bean to bar' craft chocolate branding. Not specifically Bougainville cocoa but similar ideas with other countries including South America and Madagascar (All pricing converted to NZD)

 Loving Earth Chocolate
Australia
"This 85% Dark Chocolate has been created with Cacao from the 2015 harvest of the Ashaninka people, deep in the Amazon. Sweetened with Evaporated Coconut Nectar, this bar is our most intense flavour yet - for the true cacao connoisseur."
80g bar: $8.46 + 9.72 shipping = $19.14

Dandelion Chocolate
San Francisco, USA
"These beans come from the Akesson farm in Madagascar that Cam and Alice visited at the end of 2011. Bertil, the farm’s owner, dries these beans for us with a special method that retains the acidity, resulting in a strong, fruity punch. People often ask how we add fruit flavors to the bar and we explain that these are actually the unique characteristics of the bean coming through. Every harvest brings new flavors and this year we taste a combination of citrus and tangy red fruits – like raspberry and Meyer lemonade. All of our single-origin bars are made with just cocoa beans and sugar, no added cocoa butter, lecithin, or vanilla."
56g bar: $11.21 + 9.11 shipping = $20.32

Hogarth Chocolate
Nelson, NZ
"Our 70% Madagascar cacao is sourced directly from the Akesson Estate in the Sambirano Valley. The estate has been in the Akesson family for generations, it produces cocoa, pepper and other spices. Made from Organic and Directly traded cacao, this chocolate has starts with bright berry acidity which melts into warm raisin notes."
70g bar: $13.95 + 3.00 shipping = $16.95

 

Mast Chocolate 
New York, USA
"Our signature dark chocolate blend 70% cacao, cane sugar Cacao origin: Madagascar, Tanzania, Peru, Venezuela"
70g bar: $11.21 + unknown shipping = $11.21

Wellington Chocolate Factory
Wellington, NZ
"We sailed 10,000 miles on the Uto Ni Yalo, a traditional pacific voyaging canoe, bringing cocoa beans from Bougainville back to New Zealand 449 Kickstarter backers helped bring us home. The result is this limited edition Bougainville bar with zero emissions."
75g bar: $13.50 + 3.00 shipping = $16.50

Pana Chocolate
Australia
"60% raw cacao. The OG."
45g bar:  $7.37 + $8.55 = $15.92